Category Archive: Out of Home

Science Fiction + Advertising: Unbelievable Bus Shelter

To showcase the “unbelievable taste” of sugar-free Pepsi Max. Pepsi created an augmented reality bus shelter. Bus patrons sitting in the shelter are shown a projection of the street but with a few added… Continue reading

“OMG who stole my ads?”

Behold a crafty little French artist named Etienne Lavie. He stole ads and replaced them with famous works of art.

64-Foot Tall Interactive Pinterest Board

Brooklyn based Caribou Coffee launches a new blend inspired by followers on Pinterest with a 64 foot tall interactive Pinterest board in the Mall of America. The new blend is titled “Real Inspiration”… Continue reading

Best Advertising: BBC

BBC presents a creative OOH display for “See both sides of the story.”

Tweet #HMLookNbook to Defrost Glass

  H&M partnered with Swedish advertising agency JCDecaux to create this unique OOH display. Inside the display, behind frosted glass, is an H&M item from their new specialty collection. Passersby are asked to… Continue reading

Airbnb Makes Wee Little Bird Houses

Ad agency Pereira & O’Dell launched the first national advertising campaign video for Airbnb — with wee little bird houses. According to Adweek, Pereira & O’Dell is working from the insight that “nobody travels the… Continue reading

Horror + Advertising: Blood Cooler

Colenso BBDO, Auckland filled water coolers with blood, to promote the new show Vampire Diaries on TV2. These were placed in gyms, offices, hairdressers, and other public places. Advertising Agency: Colenso BBDO, Auckland,… Continue reading

Horror + Advertising: Blood Under Door

This communication was targeted at college hostels and PGs in areas around MG Road. The exercise was conducted a week before the Horror Film Festival at Rex Theater. The targe group comprises film… Continue reading

Horror + Advertising: Scream Stopper

Watch the video here. Introducing Scream Stopper. Designed by Chuck Worldwide Industries, the device uses Chupa Chups lollipop technology to block embarrassing shrieks of terror at their source. Bogey men of all kinds… Continue reading

Horror + Advertising: Hopi Hari Horror Hour, The Spare Underwear

Happy Hour, 10 years. You better be prepared. (via Ads of the World) Advertising Agency: Publicis, São Paulo, Brazil Chief Creative Officer: Hugo Rodrigues Creative Directors: Hugo Rodrigues, Denis Kakazu Art Director: Rodrigo… Continue reading